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Michael Morpurgo

By Rach ~ Thursday, 31 May 2012

I recently redesigned and built the website for former Children’s Laureate, Michael Morpurgo, for one of his publishers, HarperCollins. Michael is currently more popular than ever with the release of the film of his bestseller, War Horse. Given this, the brief was to create a website that was more easily maintainable than the previous site and also provided more opportunities for interaction for his legions of fans.

In terms of design, HarperCollins wanted to reflect the more cinematic look and feel of some of the recent covers for his books. The site had to cater to an audience of parents and teachers as well as children, and display not only Michael’s writing but also his extensive charity work. The navigation had to be clear and simple in order to work for all the different audiences.

For the build, I chose Expression Engine as the CMS as I find it the most flexible in terms of HTML output and user-friendly for a client-facing content entry system. The CSS is based on a customised Twitter Bootstrap framework.

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